Mumbai: The presence of women professionals in the tech companies based in India is minuscule. It is fact that the tech-talent landscape is dominated by male professionals in India. On this adverse backdrop, The TechGig, a network operated by Times Business Solutions, is hosting India’s biggest coding battle for women, #TechGigGeekGoddess.
The pan India coding contest, dedicated for female coders, aims at celebrating the tech genius of ladies. TechGig Geek Goddess, the women-only tech extravaganza, enters its second edition this year. #TG3, popularly it is fondly known as, aims to create awareness on gender diversity and inclusiveness.
Nilanjan Roy, Head of Strategy at Times Business Solutions, says, “TechGig is the harbinger of a paradigm change coming in the IT community. While female coders in India constitute around 20% of the workforce, the percentage of women coders visiting TechGig is over 40% – clearly showing that the Era of Geek Goddess upon us. The growing popularity of our flagship event for women coders highlights this paradigm shift as companies seek tech talent and coders with top skills from amongst the thousands of coding divas who participate in this national level competition.”
In this coding battle, many giant tech companies have partnered: Sapient, Schneider Electric, Radisson Blu Atria Bengaluru, CDK Global, Genpact and more.
TechGig Geek Goddess is not just about coding contest. Promoting women tech talent and providing a platform to showcase their expertise is the primary objective of this tech festival. The second edition of TechGig Geek Goddess is set to become bigger, better and stronger, highlighting both, the present generation of women technologists and inspiring the next wave of women IT professionals.
The event not only involves women coders, but also testers and UI/UX experts. Mr Roy explained, “While back-end coding provides for a strong and stable product, it is front-end coding where the biggest innovations and real brand differentiation is being witnessed. We have broadened the horizon of TG3 and introduced ‘Theme Rounds’ in UI/UX, QA and Testing, to cover them as integral parts of the tech eco-system.”
Participants of TechGig Geek Goddess can win prizes worth Rs. 5 lakh, apart from gift vouchers and even a cool smartphone. In addition, Top IT recruiters would have a close eye on the contest to select the right talent. The registration window has already opened for TechGig Geek Goddess 2017 from 15 January 2017.