PUNE, India  —  QKS Group announced today that it has named Smart Communications as a leader in the SPARK Matrix™: Customer Communications Management, 2026.

Saurabh Raj, Principal Analyst at QKS Group, states, “Smart Communications continues to stand out by treating CCM as a connected platform rather than a standalone document function. The platform brings together composition, digital forms, channel orchestration, archive, and AI governance within a cloud native SaaS architecture, giving regulated enterprises a stronger foundation for managing complex, multi-brand and multi-channel communications. Its depth in insurance, financial services, and healthcare, supported by strong ecosystem alignment with Guidewire and Salesforce, positions Smart Communications well for enterprises looking to modernize customer communications while preserving governance, auditability, and operational control.”

The QKS Group SPARK Matrix™ includes a detailed analysis of the global market dynamics, major trends, vendor landscape, and competitive positioning. The study also provides a competitive analysis and ranking of the Customer Communications Management providers in the form of the SPARK Matrix™. The study also provides strategic information for users to evaluate different vendor capabilities, competitive differentiation, and market positions.

“QKS Group’s perspective reflects an important shift taking place in the market: forces extending well beyond traditional CCM are converging to make communication modernization a strategic imperative,” said Heidi Johnson, Chief Product and Technology Officer at Smart Communications. “We’re evolving our platform to help organizations in regulated industries modernize customer engagement, simplify mission-critical communications, and build a trusted foundation for AI, automation, and future innovation. Our focus is on helping customers maximize the return on their technology investments while adapting with confidence as expectations, regulations, and technology continue to evolve.”